In-House Custom Club Construction
by John M. Kelly
Award winning, 20 year Master Clubfitter and craftsman, John Kelly of St. Louis provides golfers the highest level of customized services and products available in the golf industry. Midwest GolfLab combines superior quality club making with the most advanced swing analysis technology in the Midwest. "At Midwest GolfLab we believe golfers of all skill levels deserve to enjoy the same benefits as the world's top golfers, We have made available to the average golfer the same tour-quality, proprietary technology that is used to assess golf equipment used by the world's best players. We are now able to provide the most technologically advanced fitting process to the average golfer that up to this point hasn't been available in the St. Louis area"
For the last 20 years, John Kelly operated a small golf shop in University City and focused most of his time on club fitting, club making and club repair. Kelly earned the distinction and was the 3 time recipient of the “Midwest Clubmaker of the Year” award as well as a select nominee to Golf Digest/Golf Shop Operations “Clubfitter of the Year”. Known by many of the top amateurs and golf professionals as the equipment guru and the person to go to for club repair or custom club fitting, Kelly is now able to showcase his talents to a broader golf audience at Midwest GolfLab as the owner and operator of this fine establishment.
Possessing 20 years experience, Kelly stresses “Quality golf equipment is not about brand names and slick marketing campaigns. It is about exhaustive swing analysis, superior fitting techniques, top foundry quality control checks and attention to detail in design analysis and the individual construction of the golf clubs, one club at a time”.